Sales leads

B2B Lead Generation

Sales leads

Sales leads explained

Sales leads are generated on the basis of demographic criteria such as FICO score (United States), income, age, household income, psychographic, etc. These leads are resold to multiple advertisers.

Sales leads are typically followed up through phone calls, emails, or social selling by the sales force. Sales leads are commonly found in the mortgage, SaaS, insurance, and finance industries.

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